Thanksgiving is a holiday steeped in tradition, and for most families, that tradition includes a
home-cooked meal. But, with changing times and the growing trend of convenience, more and more
people are opting to cater their Thanksgiving meal. In this blog, we’ll explore why this trend is on the
rise and what you can do as a caterer to capitalize on it.
Convenience
One of the biggest reasons people are catering their Thanksgiving meals is convenience. With people’s
busy lives, only some have the time or the inclination to spend hours in the kitchen cooking a meal.
Catering companies can offer a stress-free and time-saving solution. They also take care of the clean-up,
which is a bonus.
Quality
Another reason people are turning to caterers is the sheer quality of the food. Professional caterers use
fresh ingredients and have the skills and experience to cook and present a perfect meal. Many caterers
offer a choice of menus and dishes, allowing customers to select the foods their family loves.
Flexibility
Another advantage of hiring a caterer for Thanksgiving is the flexibility it offers. You can choose a whole
turkey or just the breast, a salad bar, or a dessert-only menu. Some caterers even offer vegetarian and
gluten-free options. This variety ensures that everyone’s dietary needs are met.
Affordability
Many believe hiring a caterer is expensive, but that’s not necessarily true. If you factor in the cost of
buying all the ingredients, cooking, and cleaning up, hiring a caterer can save you money. Plus, many
caterers offer affordable packages, which include everything from the food to the tableware.
Capitalizing on the Trend
As a caterer, you can capitalize on the growing trend of Thanksgiving catering by marketing your
business correctly. Promote your services on social media and offer Thanksgiving specials or discounts.
Make sure your website is up-to-date with your Thanksgiving menu and pricing. Consider partnering
with local businesses or organizations to get the word out.
Catering Thanksgiving is a trend that is only likely to grow in the coming years. As a caterer, taking
advantage of this trend is vital by offering quality food, flexibility, convenience, and affordability. By
promoting your business correctly, you can capture a larger share of the Thanksgiving catering market
and grow your business.