The catering industry is ever evolving and constantly changing. As the years go by, trends come and go, but some remain constant. To stay ahead of the curve and keep your business competitive, it’s important to stay informed about what’s new in the catering industry. Let’s take a closer look at what trends are expected to shape 2023.
Focus on Sustainability
Consumers are becoming increasingly aware of environmental issues, so sustainability has become a major focus for caterers in recent years. In 2023, this trend is expected to continue as consumers become even more conscious of their carbon footprint when making purchasing decisions. To meet this demand, caterers should consider using locally sourced ingredients and sustainable packaging materials wherever possible. Additionally, providing vegan or vegetarian options is another great way to appeal to eco-conscious customers.
Personalization
Customers want experiences tailored specifically to them; they don’t want generic one-size-fits-all solutions. As such, personalization has become an increasingly important trend in the catering industry over the past few years and will likely remain popular in 2023 as well. Caterers can take advantage of this trend by offering customizable menus or signature dishes that reflect their clients’ unique tastes and preferences. Additionally, personalized service from wait staff can also help make guests feel special and valued.
Online Ordering
The days of ordering catering weeks in advance are gone; now customers want convenience and flexibility when it comes to their orders. That’s why you should consider offering delivery or pickup options as well as customizable meal plans for those who want something special. You can even allow customers to place orders online, with companies like Graze, so they don’t have to wait around for someone from your business to take their order. By giving customers more control over their orders, you’ll attract more business while increasing customer satisfaction.
2023 looks set to be an exciting year for caterers! This year, sustainability will be a major focus as customers become increasingly aware of environmental issues; personalization will be key for creating memorable experiences for customers that keep them coming back for more; and offering food delivery will allow your customers to fulfill their cravings anytime, anywhere! Keep these trends in mind when planning your next event so you can ensure success!